Budget Friendly “Piggyback” Opportunities
Booking an author while they are traveling gives hosts access to discounted event opportunities. At a time when budgets are strained by funding cuts and rising travel costs, aligning with an author’s existing travel creates a win-win for everyone. AU offers several methods for hosts to opt in to these cost-saving opportunities.
Targeted Outreach
From time to time, we’ll reach out to specific host organizations to offer reduced fee piggyback events. By taking advantage of AU’s targeted outreach, hosts are able to support the authors they love, introduce audiences to their work, and work within their specific budget constraints. Want to be included in future targeted outreach opportunities? Let us know—we’re happy to flag your organization!
Benefits of Targeted Outreach include:
- Significantly reduced appearance fees
- Lower travel costs
- Environmentally friendly scheduling (reduced travel footprint)
- Access to new, emerging, and established authors
- Flexible timing for opportunistic bookings
Authors On The Road & Authors Near Me
In addition to targeted outreach, you can also proactively identify these opportunities using our website tools; we provide two important search features that allow you to source authors based on proximity. Click below to explore!
https://authorsunbound.com/authors-near-me/
https://authorsunbound.com/authors-on-the-road/
Authors With New Books
Another way to take advantage of an author’s schedule is to plan an event around a new book release. While publisher-supported tours have become less common in recent years, AU can help identify authors actively promoting new work who may be available at lower fee ranges. You can search for new books on our website, or just send a note to one of our events agents who can send you a list of possibilities!
